UP BAGUIO INSTITUTE OF MANAGEMENT TEAM WINS FIRST PLACE IN REGIONAL BUSINESS CASE COMPETITION
Once again, the UP Baguio Institute of Management proved its knack and deftness in analyzing business cases when it capped first major place in the 6th PPM Regional Business Case Competition (RBCC) held in Jakarta, Indonesia last November 18-19, 2015. The team composed of Serafin Oliviere Lasquety III, Clifford Chan and Hope Alegria Shin, all senior Master of Management students of the Institute of Management, bested four chosen finalists in the second and final round in the competition. They were awarded a cash prize of US$1,850 in addition to certificates of recognition.
The case analysis was focused on PT Samudera Indonesia Tbk, a leading and publicly listed integrated cargo transportation and logistics company based in Indonesia.
The team ranked third out of the twelve finalists in the stiff pre-qualifying competition in which 66 teams from Indonesia, Malaysia, Thailand and the Philippines participated. In this year’s competition, only the UP Baguio, from among the entries in the Philippines, earned a spot in the qualifying round. Both the second and fourth major places went to the PPM School of Management and the third place went to Institut Tekhnologi Bandung, all from Indonesia.
The winning UP Baguio team was mentored and coached by Dr. Bienvenido C. Marzan, Director and Prof. Jay C. Siy of the Institute of Management. The team was awarded also the Second Best in Cultural Presentation during the Cultural Night of the activity.
Last year, the UP Baguio team composed of Adrian Reci Galang, Sinta Cando and Frederick Magno also of the Master of Management Program of the Institute of Management won second place in the 5th PPM Regional Business Competition.
The annual PPM RBCC is a highly competitive event of teams of students in the masteral level from various graduate schools in Indonesia, Thailand, Malaysia, Vietnam, Taiwan, Singapore, China and the Philippines. In the preliminary competition. the participating teams submitted and competed in analyzing actual business case and in formulating business case solutions. In the final round, the chosen finalists are asked to present their business analysis and answer challenging questions from the judges in the areas of finance, marketing, operations, strategic management and human resources management related to the case. This is the fourth year of the Institute’s participation where the UP Baguio team also ranked fifth (5th) in the final round in 2012. (B. C. Marzan)
UPMA and Marketing Class Donates to Institute of Management
The University of the Philippines Management Association (UPMA) through the Marketing Management (MM230) class of Dr. Corazon Abansi of the 2nd Semester Semester 2014-15, presented to the Institute of Management, a unit of 15L water and coffee broiler and a unit of coffee maker, last September 4, 2015. The donation was part of the class’ fund proceeds from the forum on Destination Management “Destination Management: A Strategy Towards Sustainability” they organized last May 13, 2015 at Jacks Grandview Hotel, Baguio City. On hand to receive the donation were Dr. Bienvenido Marzan, Director, and faculty members Prof. Jay Siy and Prof. Teofino Macabiog.
The successful holding of the event by the class made it possible for some fund proceeds that the students thought of giving back to the Institute for its support. This is in line with UPMA’s mandate of giving back to the University and serving the students through its projects. (L. Custodio)